Search Engine Optimization

Search During Covid-19

How to Adapt your Search Engine Optimization strategy to soften the impact of COVID-19

The onset of coronavirus has definitely upended the way we live our day-to-day lives. Unprecedented unemployment rates, emptied shelves where toilet paper and Lysol wipes used to sit, an innumerable amount of people working from home, and a serious amount of feeling cooped up – this has become the new reality. So how has consumer …

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Search Engine Optimization Houston

Updated SEO Statistics for 2019

Google currently accounts for over 79% of all global desktop search traffic, followed by Bing at 7.27%, Baidu at 6.55% and Yahoo at 5.06% Google receives over 63,000 searches per second on any given day 50% of search queries are four words or longer More Google searches take place on mobile devices than on computers …

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Google Algorithm

Significant changes to Google’s Search Algorithm confirmed over the holidays

Google has confirmed what we at Rook have seen over the holidays – there were significant changes to their algorithm that are making some serious shifts in Search Engine Rankings. A Google spokesperson confirmed this – “We released several minor improvements during this time frame, part of our regular and routine efforts to improve relevancy.” …

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